Texas Tiny Pools needed a playful yet sophisticated brand identity to capture the attention of Austin’s urban homeowners looking for a small, luxurious escape.

I identified the challenge of making a visual impact in a crowded local market, so I crafted a bright and approachable brand identity that stood out while speaking to the target audience's desire for both practicality and relaxation. I solved the problem of communicating the small-space luxury concept through immersive photography and a user-friendly website, making it easy for potential customers to visualize the product in their own homes.